How JN Agency increased leads for peekaboo beans by 1,105%
JN Agency partnered with premium childrenswear brand Peekaboo Beans to generate 10,000 leads by the end of October while reducing the cost-per-lead to under $2.00
Cross-Channel Advertising Execution & Management
About PEEKABOO BEANS
Canada’s most successful direct sales childrenswear brand founded by Traci Costa in 2006 known for their comfortable, durable, stylish kids clothing.
Affluent mothers of young children age 0-10 living in the US and Canada
Attract 10,000 New Email Subscribers
Based on future modeling projections, the company needed 2,000 new customers to have a successful fourth quarter. JN Agency was asked to bring in more than 10,000 new email subscribers/prospective customers in less than two months while reducing the cost-per-lead to under $2.00.
Cross-Channel Guerilla Marketing Campaign
Over the course of 2 months we launched a cross-channel marketing campaign that included guerilla tactics targeting new prospective customers.
Guerrilla marketing tactics are unexpected and unconventional, potentially interactive, and target consumers in unexpected places and ways.
The secret to generating lots of leads quickly is to meet your target demographic where they spend time online and give them something to interact with that is about what interests them most.
Custom-Designed Personality Quiz
Tailored just for affluent mommies
100 DIGITAL ADS FOR FACEBOOK, INSTAGRAM & ADWORDS
23 LANDING PAGES
12-Part AUTOMATED EMAIL SERIES
Branded and sent to subscribers based on user behavior
COMPREHENSIVE REAL-TIME ANALYTICS SYSTEM
Enabling the company to view their campaign analytics in real time
Increase in Leads over a 3-week period (3,080 leads created)
decrease in cost-per-lead (at $0.88 per lead)
Return on investment ($42,886.17 revenue generated after a $500 ad spend over 2 weeks)
JN Agency was simply terrific to work with. They are strong strategically, thorough in creating assessments of the brand, collaborative across the entire team, use a robust testing methodology and deliver results!
Are you ready to drive leads, improve your marketing and attract more distributors?